George Makrauer - Comad Management Group

Comad Group
MANAGEMENT AND MANAGEMENT CONSULTING
George Makrauer, President
Providing Services under Florida Corporation
Comad Property Management LLC

Founded 1972 in Ohio as Comad Corporation.

Industrial, Commercial, Residential Real Estate

Main Phone: Google Voice (All Landlines/Mobiles) 1-352-399-8876
Landline Only 1-352-753-9289IM and World Mobile 1-352-391-0199
1327 Beasley Terrace • The Villages • Lady Lake, Florida 32162
Fax 352-753-9648 • Web: www.comad.com
CLICK HERE FOR GREAT DEALS AT AMAZON.COM HOME  ABOUT COMAD WHAT OTHERS SAY CODE OF ETHICS CONTACT US
INTERNET
SERVICES
MANAGEMENT
CONSULTING
MARKETING AND
ADVERTISING SUPPORT
FOR CONSULTING
CLIENTS
ABOUT OUR
PRESIDENT
PUBLISHED
ARTICLES
PRESENTATIONS
and PAPERS
"SO YOU WANT
TO BE A
MANAGEMENT
CONSULTANT"
     
PLASTICS NEWS
January 20, 1992 pg . 03
Processor planted seed for founding PPP

Lichtenberger
had influence,
but Makrauer
had the idea

By Adam Lashinsky
PLASTICS NEWS STAFF

The Partnership for Plastics Progress, perceived by many as a vehicle of and for the major resin companies, may not have been born at all if not for the efforts of one processor.

H. William Lichtenberger, the group's former chairman and outgoing president of Union Carbide Corp., whispered in the ears of his chief-executive counterparts at other resin companies and is credited widely with having the vision to begin PPP.

But whispering -- sometimes shouting -- in Lichtenberger's ear was George A. Makrauer, president and chief executive officer of Amko Plastics Inc. in Cincinnati.

Makrauer has made his influence felt far beyond that of executives of most mid-sized film extruders.

As chairman of the Degradable Plastics Council` and president of the Plastic Bag Association, he has been out front on several key image issues facing the industry.

His most recent-and potentially most significant-role involved promoting the brainchild that became PPP.

In interviews with Makrauer, Lichtenberger and other plastics industry observers familiar with the partnership's formation, a picture of Makrauer emerges as the key, behind-the-scenes player in organizing the industry to bolster its poor public image.

In late 1989, Makrauer began contacting his major resin suppliers to show them the research he had compiled detailing the paper industry's attempts to discredit plastics in the public arena. He charged that paper manufacturers orchestrated a widespread campaign to undermine plastics.

On Oct. 23, 1990, he flew to Danbury, Conn., to present-his two-hour program to Lichtenberger and several other top Union Carbide Corp. executives. Duly impressed, Lichtenberger asked Makrauer if the Amko chief would be willing to repeat his presentation for other top resin company officials.

In a recent interview recounting that meeting, Makrauer said he told Lichtenberg: "You name the date, time and place, and I'll be there."

His timing could not have been better: One week later, Nov. 1, 1990, Makrauer heard on the 6 am. news that McDonald's restaurants would jettison the

polystyrene foam clamshell in favor of a "paper" wrap for its hamburgers. His first call was to Lichtenberger, who had not heard the news yet.

The following week, Makrauer said, he returned to Danbury to make his pitch again, this time to a group of Lichtenberger's peers that included Philip W. Matos of Mobil Chemical Co., H. Eugene McBrayer of Exxon Chemical Co., Ronald Yokum of Quantum Chemical Corp., and Lee A. Shobe of Dow Chemical Co.
Several months later, Lichtenberger began putting the partnership together, and slightly more than one year later, on Nov. 21, 1991, PPP showed itself in public for the first time.

" George has probably done more and worked harder on this whole issue, and if 1 were to credit any person for getting me excited about the problem, it was George," Lichtenberger said of Makrauer in an interview last month. "Hardly a week goes by where George and I don't talk about what's happening in his end of the industry that helps guide my actions in P-Three," which is how the Carbide official refers to PPP.

Lichtenberger, who stepped down as PPP chairman Jan. 13, has been named chairman and chief executive officer of the company .

to be formed by spinning off Union Carbide's industrial gases business.

For Makrauer -- who has taken plenty of heat in the industry, especially for his stand on degradables -- PPP's advancement represents a satisfying accomplishment.

" I am gratified that at the same time there are people in the industry who have viewed me as a crank, there is a group that views what I have said as reflective of industry points of view that deserve support," he said recently.

" To me, the creation of the partnership is a reflection of supplier companies at their most senior levels genuinely listening to their customers and their customers' customers."

Above all, Makrauer's key achievement seems to have been relaying tales from the battle front to top-level resin company executives, many of whom have been many layers removed from such seminal events as the papervs.-plastic grocery-bag wars.

" The partnership clearly reflects the issues of immediate and longterm impact on processors," Makrauer said.

`To me, the creation of the (American Plastics Council) partnership is a reflection of supplier companies at their most senior levels genuinely listening to their customers and their customers' customers.' George A. Makrauer Amko Plastics Inc.


Search:
Keywords:
Amazon Logo
George Makrauer introduces President Ronald Reagan at policy speech. October 3, 1985 - Cincinnati, Ohio

©1996 - 2006 ComAd Management Group, Inc.
©2007- ComAd Property Management LLC

1327 Beasley Terrace • Lady Lake, Florida 32162 • USA
Google Voice (All Landlines/Mobiles) 1-352-399-8876
Landline Only 1-352-753-9289
IM and World Mobile 1-352-391-0199
Fax 1-352-753-9648
EMAIL
Web: www.comad.com